Analysis of title sequence - LM

Analysis of title sequence – Zombieland (Fleischer, 2009)

1. Order of titles: “Columbia Pictures presents” (Distributor), “In association with Relativity Media” (Production company), “a Pariah production” (Production company), “Woody Harrelson” (lead actor), “Jesse Eisenberg” (lead actor), “Emma Stone” (lead actor), “and Abigail Breslin” (lead actor), “Zombieland” (Film Title), “Casting by John Papsidera”, “Costume designer Magali Guidasci”, “Music by David Sardy”, “Edited by Peter Amundson Alan Baumgarten”, “Production designer Maher Ahmed”, “Director of photography Michael Bonvillain”, “Executive producers Ezra Swerdlow Paul Wernick Rhett Reese Ryan Kavanuagh”, “Produced by Gavin Polone”, “Written by Rhett Reese & Paul Wernick”, “Directed by Reuben

 

2.

·         The font used is san serif block capitals, which suggests to the audience that the film is contemporary as the letters have no feet. Also it’s coloured red, connoting the inclusion of blood and gore within the film.

·         Effects are used on the font to create the idea that the titles are present in the action. For example, an extra is thrown for a roof crashing through the titles that appear on screen, breaking up the letters. This isn’t generic of horror, however it helps create the idea of chaos, as it anchors.

3.

·         We see a distinct relationship between the text and the visuals. As previously identified, the text is coloured red, connoting the idea of blood and gore, which relates to the visual images we are repeatedly seeing people being killed by zombies.

·        As well as this post production effects are used to relate the visuals to the text as we see characters crashing through the letters that appear on screen, creating the idea that the text is actually in the world of the film.

 

 4.

·         Red font connoting the idea of blood and gore in the film.

·         Black background creating a sense of darkness and fear, as well as this the colour relates to death.

·         A serif font with capitals, this gives a historical sense as the font isn’t contemporary.

·         Also there are thin slits in the letters, giving the audience the idea of cutting as this is a slasher horror.